Friday, October 24, 2008
For any of you out there who aren't familiar with some of the basic history behind soft drinks, let me give you a little crash course.
Back in the day, soft drinks, sodas, pop, etc. started off as medicines, or a way of delivering medicine. Syrups, sugars, and carbonated water were used to disguise the bitter tastes of the medicines, many narcotic and opiate based. Coke isn't called coke for nothing. Alka-Seltzer is kind of a throwback to the old school.
There were no canned or bottled drinks at first. Each soda was hand mixed by a pharmacist, and then when these drinks became more popular for their tastes than for their medicinal powers, soda jerks, teen boys with acne and funny hats, would make customers drinks, basically like a bar.
When companies like Coca Cola and Pepsi started, they were just producing and selling the syrup flavoring. Eventually they started mixing and bottling the drinks themselves, but to this day, a majority of their profits come from the sale of the syrup flavoring separate to restaurants and gas stations etc. where the modern day soda fountains abound. You have seen these, and most of us know how to use them now due to the fact that a huge percentage of the population has worked at McDonald's or some other fast food place, and they are so simple that a chicken with a broken leg could probably use one.
Of course, I have left some things out, but I am sure that there are books or something somewhere that you can get more info from, but
that is not why I am here.
Back to the soda fountains, they basically work like an automated soda jerk, kid with acne and a funny hat. They take the syrup flavoring and mix it with carbonated water in the right ratio to give you a tasty beverage.
But, because of differences in machines, water quality, settings, dirty pipes, a guy named Murder Clown and his soda fetish, or whatever, drinks don't always taste exactly the same from fountain to fountain. Moreover, these fountain drinks also taste different from the bottled versions. It's true, you can ask my friend's mom Nancy. She only gets her Diet Pepsi from Taco Bells.
Fine, I know you are sick of reading this crap, so here is the idea: A soda fountain that allows you to vary the amount of syrup in your soda - at least 3-4 choices of how sweet you want your drink.
Plenty of people in this country are already diabetics, why not let us decide how sweet we want our soda?
I wasn't there, but I would assume that back in the day, when ugly, loser, teen boys with bad acne were serving up drinks, I would assume that you could have told these ugly losers to make your drink the way you wanted it. After all, they were essentially really ugly, horribly deformed by acne, bartenders. Bring that back, but without the acne.
Most fast food places make you get your own drink anyway, why not have some more power over it?
Do this. Make this happen. There are advantages all around.
Fast food restaurants will love this. Their highest profit margins come off of the sales of soft drinks. Imagine how happy they will be if they can sell soft drinks for the same price, made with less syrup. Maybe less people will develop type two diabetes, and soft drink companies can use this angle as a PR boost. Plus, the carbonic acid is really what eats away at your teeth, not the sugar, so dentists won't care. It won't affect them one bit.
P.S. I have heard that a blind man subscribed to IdeasByChuck.com, but I wasn't there to see it.
P.P.S. This post is dedicated to all those poor, horribly deformed, bastards...the soda jerks. God bless em.